Trade Show Games & Brand Activations in Austin, TX
Last Updated: September 14, 2026
Author: William Griggs
Founder @ Trade Show Labs
Captivate your audience and make a lasting impression at your next trade show in Austin with innovative booth experiences. The team at Trade Show Labs specializes in designing unforgettable trade show booths that set your brand apart.
Trade Show Labs brings branded games and booth activations to Austin from our Houston warehouse, a short drive down 290. Our event managers set up, staff and strike; your team works the crowd.
What we bring to Austin
At the Austin Convention Center, the Palmer Events Center and the hotels downtown we run the F1 race simulator with a leaderboard, the VR flight simulator, the golf simulator, Batak Pro, Tablet Jeopardy, the Are You Smarter Than An AI Bot? trivia game, the AI photo booth, the branded claw machine, the social media vending machine, the giant Plinko board, mini-drone racing, VR headset packages, and swag made on site with SwagBot Beam laser engraving and SwagBot Print 3D printing.
Our guide to the best trade show booth games compares them; our list of interactive trade show ideas goes beyond games. The full list of trade show games and activations has photos of every unit.
Trade Show Labs in Austin
STATION Austin booked our race simulator for CF House in March 2026 and wrote that "it helped make the event a success." Allen Boone Humphries Robinson ran a game rig with our manager in April: "The game was a lot of fun to play!" Hearst Media put a rig and a manager at the Austin American-Statesman high school sports event in June and told us, "Very nice and professional. We will be wanting to do this at both High School Sports events next year as well." Semrush rented equipment for Austin and Dallas the summer before, and we have a rig and headsets booked for an Austin show in October 2026.
Why Austin?
Why Austin Trade Shows Are a Must-Attend?
Austin trade shows provide the perfect opportunity to connect with industry experts, share ideas, and form valuable partnerships. Showcase your latest products and services to a diverse audience of potential clients and investors, and tap into Austin's thriving business community.
Austin trade shows also offer a range of fun and interactive attractions. From VR racing simulators to golf simulators and drone challenges, there's something for everyone. Incorporate the amazing trade show ideas mentioned above and make your Austin trade show a huge success!
Chamber of Commerce:
Additional Resources:
Trade Show Ideas that Work: https://www.bizbash.com/meetings-trade-shows/trade-shows/media-gallery/22262561/advice-and-inspiration-for-trade-show-booths
Inspo for Your Expo Display:
https://american-image.com/finding-inspiration-for-your-expo-displays/
Some of the Best Booths: https://meetings.skift.com/trade-show-booths-100-best-ideas-2018/
Attract Visitors with these Ideas: https://www.bizzabo.com/blog/tradeshow-ideas/
Bottom line
Create the Best Booth
To stand out at your next Austin trade show, partner with Trade Show Labs. Our innovative trade show ideas will capture attendees' attention and help you achieve your goals.
Our team of experts will work with you to develop a customized plan that fits your needs and helps you achieve your goals. We understand the importance of maximizing leads and creating unforgettable experiences for attendees, and we're committed to delivering results.
Let us elevate your Austin trade show experience and leave a lasting impression on your audience. Contact us today to learn more about our services and how we can help you achieve your goals.
We Can’t Wait
To Hear From You
If your company invests heavily into their trade show presence and has a strong desire to maximize their return on investment, we can help. Fill out the form below and our team will follow up with you shortly to explore if there is a fit. Regardless, we will share insights and questions to help you on your path to trade show success. We look forward to connecting soon.
